Furla and Magnificat announce the launch of the Furla Home line during Milan Design Week 2023. In synergy with the brand’s expansion goals, Furla Group has signed a licensing agreement with Magnificat for the development, production, and distribution of the home collections globally.
Furla Home is a mash-up of temporal blend between fashion and design. Two worlds that merge and find legitimacy in univocal values, such as a focus on craft processes and technological innovation. Furla Home expresses an authentic, unique and inclusive lifestyle following the brand’s DNA; in this offer emerges a distinctive style, interiors of timeless elegance and an aesthetic that does not give up functionality.
Alessio Sghinolfi, CEO of Magnificat, said, «It is an honor for us to be part of the Furla family. Our mission with Furla Home is to represent the most refined qualities of Italian lifestyle in the world. Every single creation is as synonymous with elegance and creativity as the brand it represents. The cultural values that inspire us are the natural extension of Furla’s DNA to dress homes.»
About Furla
Furla is a global brand of accessible luxury rooted in Italian style and handicraft; for over 90 years a byword for quality, creativity, inclusiveness, and carefree elegance. Founded in Bologna, Italy, in 1927 by Aldo Furlanetto, the company produces high-quality handbags, footwear and small leather goods for a wide consumer audience, mainly women. Aiming to be increasingly a sustainable lifestyle brand with a strong digital connotation but true to its values, Furla has added several product categories to its core business of leather accessories. Today, the brand’s offerings include eyewear, watches, jewelry, textiles, perfumes, and home furnishings and accessories.
About Magnificat
Magnificat is a leading developer of home and lifestyle collections, with main representative offices in Beijing, Shanghai, Hong Kong, and soon to open in Italy. Led by Alessio Sghinolfi, who is its founder, it has been operating in the penetration and development of global markets, particularly those in Asia, for the past twenty years, having successfully managed to expand complex distribution networks and conquer important slices of the market and design projects.
